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Under The Hood: Automotive Storytelling
June 23, 2025

Cities Can’t Wait: The Public-Private Dance of Autonomous Mobility Adoption

- Henriette Cornet EP04

Behind every automotive innovation lies a human story. Hosted by Stéphane Lagresle, founder of The Storytelling Tribe, this podcast reveals how industry leaders translate complex technologies into compelling narratives. Through conversations with automotive executives, discover practical frameworks for making automotive innovations relatable and meaningful. For executives, product leaders, and marketers transforming mobility through better communication.

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The Future Of Cities Decoded

In this dynamic episode of "Under the Hood: Automotive Storytelling" from The Storytelling Tribe, we explore Dr. Henriette Cornet's journey as CEO of Urban Innovate and architect of Europe's largest autonomous vehicle deployment.

Key
Insights

  • Silicon Valley vs. Traditional Automotive

    Henriette reveals the cultural divide driving breakthrough innovations between tech giants and traditional
    manufacturers.

  • The Vehicle Size Revolution

    Discover why Tesla’s robotaxis are shrinking while European pilots use larger shuttles, and the psychology
    behind shared mobility acceptance.

  • City Government Power Play

    While tech companies compete, cities are becoming the power brokers of the mobility revolution with strategic
    approaches to autonomous technology.

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Practical
Takeaways

  • Positioning mobility technology for maximum city adoption
  • Why environmental messaging isn’t enough – and what works instead
  • The counterintuitive approach to scaling autonomous technology
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Where Technology Meets Narrative

Under the Hood: Automotive Storytelling uncovers the human narratives driving innovation in an industry that impacts lives worldwide. Hosted by Stéphane Lagresle, this podcast explores how the power of storytelling ultimately connects technology to humans

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